Category Archives for Business

3 Ways to Increase Brand Recognition

If you’re a business owner, your primary goal is to increase sales to take home more revenue. To make sales, people need to know who you are, what you sell, and why your business is better than the rest. The best way to take your company and services to the next level is by growing […]

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Top Search Engine Optimization Strategies for 2020

Search engine optimization, or SEO, is the backbone of contemporary online business strategy. It’s basically the first test you must pass before you’re able to win over the loyalty of potential-customers: how easy are you to find on a search engine? SEO isn’t easy, and it’s definitely not an exact science. However, you shouldn’t despair. […]

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Tips to motivate your employees to work harder

Employees are the driving force of any business. As a business owner, you are aware of the fact that the existence of your business is dependent on your employees. Yes, how you treat your employees determines how they treat your business. Part of treating them well includes motivating them. Wondering how to go about it? […]

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5 Ways to Recruit for Your HR Business

Expanding your team can be a time-consuming process.  You need to create an accurate job specification, have a clear idea as to what you need in terms of skills and experience, and that’s just the start of it.  Then the actual recruitment begins. Here we list some of the most effective ways you can recruit […]

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Is Video Marketing More Than A Gimmick?

(This is a contributed post) Today’s online business is competing with both great campaigns and dwindling consumer attention spans. Your aim is to engage with your target audience by hiring digital agencies to create and market-relevant content that makes a connection with your audience. One of the best ways to do this is through video […]

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How to Optimize Your Office for Maximum Efficiency

Business is cutthroat. How do you think CEOs got to where they are? Freebies and flexibility? Nope. It’s a dog eat dog world, and if you want to make it to the top, you can’t be afraid to bite. If it sounds harsh, it is. For maximum revenue you need maximum efficiency—out of your staff, […]

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How to Improve Your Relationship With Your Customers

(This is a contributed post) There will be plenty of important people at your business, including your staff, but perhaps the ones that require the most love and attention will be your customers. After all, without them, there’ll only be so far that you can go. While bringing as many customers on board is the […]

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Improving the Payment Process for Online Customers

(This is a contributed post) When it comes to encouraging your customers to make a purchase, convenience and ease of use are two important factors that you absolutely need to consider. If the payment process is confusing or convoluted, then you can bet that your customers aren’t going to be happy with your store. In […]

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Tips to Increase Employee Productivity in Your Business

Employee productivity is one of the hot topics in the business world. Every business is interested in tools, ideas, and opportunities that can maximize employee productivity. While there are many ways to go, there are those that have been proven to work for small, medium and even large enterprises. Let’s look at some of them.  […]

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Have An Idea For An Awesome Product? Here’s What To Do

Having an amazing idea for a product or business can be incredible, and extremely exciting. However, if you don’t know what to do with it then you may end up feeling lost and frustrated. All kinds of people are starting businesses these days, so why shouldn’t you? In this short post, we’re going to tell […]

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